PUNE
P857
- AI FOR SALES, MARKETING, CUSTOMER
SERVICES & CRM
Background:
Artificial Intelligence (AI) has been impacting all facets of insurance business. This financial year is going to witness acceleration of AI-applications especially in Sales, Marketing, Customer Services & CRM. The GOI has taken several major initiatives towards making our country global leaders in AI. Also, IRDAI (Insurance Regulatory and Development Authority of India) & insurance companies, in line with India’s AI agenda, have taken several steps on applications of AI and related technologies, for making Insurance business smarter. Managerial cadre from these departments therefore need to augment their AI knowledge & skills.
Contents:
§
AI Essential
Understanding from various perspectives
§
AI initiatives
taken by Government of India, IRDAI & insurance companies
§
AI for customer
facing activities in Sales, Marketing, Customer Services & CRM
§
GenAI (Generative
AI)
§
Social Media
Intelligence
§
Big Data Analytics
§
Machine Learning
& Deep Learning
§
Natural Language
Processing (NLP): Text Analytics (Sentiment Analytics)
§
Robotic Process
Automation (RPA)
§ AI Best Practices for Sales, Marketing, Customer Services & CRM
Approach:
This cutting-edge training has a proper blend of conceptual technological inputs, hands-on experience, best practices, executive briefings, case-studies and experiences sharing.
Participants’ Profile:
This training-course is combined (open to all) insurance industry. Managerial cadre employees working Marketing, Sales, Customer Services, CRM, IT, Digital, AI areas will get benefited from this cutting-edge training. Programming background is not necessary.
Duration: 3 days
Dates: 19.05.2025
- 21.05.2025