PUNE
P095
- RETAIL INSURANCE- FOCUS ON
STRATEGIES AND EXECUTION
(NON-LIFE)
Background:
Retail
Insurance has been gaining importance as a growth driver for the Indian
Insurance Market. However, despite its significance and growth potential,
currently it is witnessing low sales and low penetration levels. The programme,
therefore, intends to take a comprehensive view of the Retail Insurance market,
starting with the emerging trends, issues and challenges in the way of expanding
the market to various prospects of value creation for its stakeholders. This way
the programme aims to cater to the needs of the current and aspiring
executives/managers in gaining knowledge and expertise in a wide range of
productivity enhancement areas to improve penetration and competitive advantage.
Objective:
§
Equip
participants with knowledge of the latest trends in Retail Insurance including
innovative products and technological disruption.
§
Develop
awareness about the recent regulatory changes relating to retail insurance
products and intermediaries.
§
Formulate
business strategies for sustainable growth and profitability of the retail
insurance portfolio.
Contents:
§
Latest
Trends in Retail Insurance Market.
§
Need
of Product Innovation and technological disruption in retail insurance business
§
Developments
in Regulatory Environment and implications on retail insurance business.
§
Effective
Distribution Channel Management for retail insurance products including new
distribution channels.
§
Understanding
the changing customer needs and their complex buying behaviour.
§
Developing
suitable marketing strategies for sustainable retail insurance business
§
Aligning
the Marketing Communication with retail insurance products appropriate
positioning strategy.
Pedagogy:
Presentation and Case Studies, Group Discussion and Group Presentation
Participant’s
Profile:
Sales and Marketing Executives (DM/BMs) of General Insurance Companies engaged
in retail insurance business.
Duration:
2 days
Dates:
10.07.2025
- 11.07.2025