NATIONAL INSURANCE ACADEMY

PUNE

 

P836- PROGRAMME FOR BDMS & BDOS (NON-LIFE)

(2024-25)

 

Overview

The General Insurance Industry is witnessing the inflection point, the advent of technology, focus of profitability, and protection gap is reshaping the retail business. The role of BDMs & BDOs, and other Marketing functionaries has become challenging. This programme aims at upskilling the officers working in regional offices, operating offices for nurturing and growing the retails business.

Learning Objectives

The programme aims at enhancing your existing selling & sales administration skills and adopt new skills to improve performance of retails business portfolio. The learning objectives of the programme are: -

1. To know about the Emerging Trends in General Insurance Industry- Retail Business

2. To Learn about changing customer preferences

3. To use tools and techniques to improve productivity of distribution channel partners

 4. To demonstrate effective selling skills

 Contents

Ø   Emerging Trends in General Insurance Industry- Retail Business

Ø   Winning sales conversation

Ø   Winning Mindset

Ø   Changing Customer Preferences

Ø   Lead & Lag indicators of retail business.

Ø   Practices to improve productivity of distribution channel partners.

Ø   Tools & Techniques to build resilience for sustained success.

Ø   Networking Skills

 Participants’ Profile

Officers working as BDMs, BDEs, BDOs; Marketing Functionaries.

Duration:       3 days

Dates:

     I.     22.07.2024 - 24.07.2024 

  II.     06.11.2024 - 08.11.2024

III.     10.02.2025 – 12.02.2025